Every organization is unique in a way, but at the core, it’s the CMS features that can make or mar the functioning of the company. CMS is all about updating and delivering fresh information as and when required. That means if you want to engage your employees and customers, you have to update your website, products, services, images and other content religiously and regularly.
This is where an enterprise content management system (ECMS) comes into play.
It’s quite necessary for small to mid-size enterprises to start leveraging an enterprise-ready CMS right off the bat. For this, they can have a basic and cheaper edition of the product, enabling the organization to leverage the same elementary but now perfected features. Let’s find out the CMS features that you must integrate in your business functioning that can keep your organization pink at health! Here are 14 crucial Enterprise CMS features that every business must have:
1. Great Performance and Scalability
Caching plays a great role in improving your website’s performance. It is necessary for your CMS that it must provide multiple stages of customized levels of caching. Better to look for such a CMS Development Company in India
that can run in a cloud environment. In any case, ask your chosen content management system vendor to provide you not only with a performance report, but also with some real live examples of high-performance websites.
2. Easy-to-use for Content Editors and Site Administrators
User-friendliness is the primary feature that your CMS must have to run your business properly. It is an important feature for any size of the business and this is how any CMS can be easily used and facilitated by enterprises. The CMS should not only be user-friendly, but it should also be intuitive, with all elements very easy to find.
3. Easy Integration and Extensibility
The CMS of your business must be easy to integrate with any other third party technology and platforms like ERPs, Salesforce, Social Networks, Mobile Applications etc. Opt for ready-to-use connectors as it can drastically reduce your development costs.
4. Stability of the CMS
Your CMS must be highly stable, which can only be assessable through prolonged use of the product under various scenarios. Still, you can check the feature list of quality-assurance processes that your CMS Website Development India sends you and also read the reviews of their past clients. Conducting this exercise will help you get a user perspective which in turn will help you select the most suitable CMS vendor for your business.
5. Advanced Functioning and Approval Method
Make sure the CMS you select must provide a fully customizable workflow method with configurable workflow possibilities. Functioning should be followed with versioning to monitor the records and logs and help you to go back to earlier versions of the document.
6. High-end Security Management
With various content developers to your website, an updated and latest security management system must be in place. You can achieve this by ensuring to have a CMS that is completely customizable and have advanced content permissions, admin roles, and module permissions. Make sure your CMS Development in India also provides multiple inbuilt authentication options.
7. Online Marketing Tools
Any CMS, if equipped with a complete range of integrated online marketing tools should be the best fit for any business. In today’s digital marketing scenario, the CMS must be capable of delivering and optimizing real-time customer-centric marketing content across multiple channels.
8. Multilingual Support
This is yet another necessary feature that your CMS must have. With the growing globalization of the businesses, it is hard to find a language-homogenous country or market, so the feature of Multilanguage support will help you speak to your site visitors in their native tongue. Though several CMS’s do not offer the feature of multiple languages, there are still a few that are able to work with right-to-left languages, like Chinese, Hebrew, Arabic etc. Some will have advanced multilingual features like Automatic Time Conversion, Translation Management, or Side-by-Side Translation Comparison.
9. Multisite Support
Today solo company website is not the trend. Nowadays, every business, in addition to their corporate websites, also have community blogs, on-line stores, blogs, intranets and at least a few microsites to target a niche audience and support their primary website with more traffic and additional links. The primary objective and benefit of having multisite support is it helps in sharing the content/users across various website and also management of content from a single point becomes easier.
10. Compatible with Mobile Devices
Irrespective of whether you want to make your website mobile, responsive or want to develop a separate mobile website or app, your CMS must support both approaches. This will help you publish and reach a wider spectrum of audiences when you deliver regular content using your CMS.
11. Round the Clock Technical Support
If your business works round the clock you must also have a right technical support 24/7 that you can rely upon at any time from any place on Earth. Make sure your CMS service provider offers reliable CMS free support even to evaluators. So, it is a great idea to do some “mystery shopping” by calling in through a pop-quiz at any point of time especially at the dead of night.
12. Easily upgradable and Future Ready
The ever evolving new technologies and features must be adopted as early as possible. This gives you the benefit over your competitors the early you adopt it. In addition, even some prominent CMS leaders keep introducing new versions of their product that the user could not upgrade to due to lack of continuity, leaving those businesses lagging behind their competitors who had a seamless upgrade from another vendor. So, it is always better to be the one to adopt the new version right off the bat and look for a CMS development company whose product is, and always will be, upgradable.
13. Strong Bug Fixing Strategy
It is a great to know that most bugs are detected and fixed during the development phase, prior to project launch. Even so, if your CMS vendor doesn’t have any bug fixing strategy in place, and your team does detect a bug, your web project may be stuck for months. So, make sure your hired CMS vendor has bug fixing policy in place as and when detected.
14. Opt for Reputable Vendor
To understand the reliability and reputation of any vendor make sure to cross check the history of the company – how long have they been into this market, do they inform about their financial health to all, do they focus on multiple geographical locations and verticals, are some of their initial clients still using their CMS, how big, reliable and mature is their partner network etc.? All these questions will help you find the right CMS vendor for your business.
Above mentioned are some of the most basic set of questions that must arise in your mind when you plan to install a CMS for the smooth and seamless functioning of your business. So, be ready to dive into the ocean of CMS and get the best pearl suiting your business following all the above-listed tips.