Any technology that brings comfort and convenience to the lives of people is always heartily welcomed with open hands.
That is the case with the online shopping industry.
Gone are the days when we used to wait for weekends to buy groceries and other items from a nearby supermarket.
Online shopping has completely revolutionized the way we shop. Today, we can shop for any item while sipping coffee on our home couches.
If you want to sell online, you will need an ecommerce website that is impressive, secure, tailored, and highly functional.
You only need to hire a WooCommerce development company in India to create a fully functional e-commerce website.
Before we dive deeper into what WooCommerce is and its benefits and features, let’s check out some of the ecommerce statistics.
- Almost 230.5 million US shoppers buy things online, as per the report by Tidio.
- Retail ecommerce sales touched $257 billion in the second quarter of 2022.
- By 2025, the total worldwide online retail sales are projected to cross $7 trillion.
These stats reveal that the ecommerce industry will grow like never before. It is the right time to start your ecommerce venture.
What is WooCommerce?
If you want to build the customized website of your dreams, WooCommerce is the name to remember.
WooCommerce is a WordPress-powered ecommerce platform that is highly customizable and open-source.
As of now, WooCommerce has captured more than 25% of ecommerce stores across the globe.
You can easily integrate WooCommerce with your WordPress website and start selling products online.
You can sell tangible and intangible products, accept payments, manage inventory, and market your store as well.
In addition to that, WooCommerce comes with a large number of free and paid themes and plugins to make your online store feature-rich and functional.
Hire a company offering WooCommerce custom development services and discuss your requirements with them in detail to get started.
Undoubtedly, there are many ecommerce platforms available on the market. Why choose WooCommerce? What are the benefits and reasons that WooCommerce provides to businesses?
In this post, we will discuss why WooCommerce is the best ecommerce platform for businesses and enterprises.
Well, if you are a start-up company, you will have to look at the cost of setting up your ecommerce website.
Though it is not the case that costly ecommerce platforms offer the best features and functionalities. The cost has nothing to do with the capability of the platform.
Here comes the first reason to choose WooCommerce. It is completely free to use an ecommerce platform.
Even though it is a free platform, it offers a wide range of benefits to businesses. To start working with WooCommerce, you don’t have to buy costly software licenses and support contracts.
All you need to do is to hire a WooCommerce development company in India.
However, one thing to remember is that even with WooCommerce, not everything is free. For example, if you want to integrate some plugins or extensions, such as Payments with WooCommerce, you have to pay for such extensions.
Overall, developing a WooCommerce website is relatively less costly compared to other ecommerce platforms.
WooCommerce is highly flexible and modular
Like WordPress, WooCommerce is also a modular platform. WooCommerce has a wide range of features and functionalities that developers can extend by adding plugins.
Now, here, you have a large set of WordPress plugins as well as dedicated extensions that are solely built for WooCommerce. You can even go for custom WooCommerce theme development if you want to build custom themes as per your business requirements.
Unlike other monolithic platforms, the WooCommerce developer community builds custom extensions and plugins to add specific features and functionalities to WordPress or WooCommerce.
Whether you want specific plugins for shopping, payment, inventory management, or product management, WooCommerce will facilitate what you want.
WordPress owns WooCommerce
Yes, WordPress owns WooCommerce, but that does not mean that it is not a compatible ecommerce platform like others such as Magento or Shopify.
The fact that WordPress owns WooCommerce benefits it. As WordPress is highly versatile, flexible, and functional, you will find all these virtues in WooCommerce as well.
WooCommerce has all of the reliability and strength of WordPress. It also allows you to hire WordPress WooCommerce theme development services to build custom plugins and extensions.
So, the moral of the story is that WordPress owning WooCommerce is a benefit and not a limitation.
You can sell anything with WooCommerce
Yes, think of a product or service, and WooCommerce will help you sell it. It is as simple as that.
Not just that, if you want to sell subscriptions, memberships, appointments, or any other things, WooCommerce does it proficiently.
The point here is that it is a dedicated ecommerce platform that was conceptualized to sell things online. There are no limitations as long as you have something to sell to your audience. WooCommerce will not disappoint you.
It has a strong and dynamic developer community
If you want to go for a custom WooCommerce theme design for your store, you will easily find developers offering such services. For other ecommerce platforms, it is not the case. You might need to pay more to hire such expert developers.
Here, the WooCommerce developer community comes to your rescue. Whether you want to go for WooCommerce plugin development or want to make some changes in your store, finding an expert will not be a problem.
Even WooCommerce developers can take help from the community when they are stuck and need guidance.
It has powerful analytics
WooCommerce has extremely powerful built-in analytics that offer you great insights into your business, sales, customers, and others.
When you know your customers well and how they react during their sales journey, you will be able to serve them better.
The WooCommerce platform analytics have a clean, dynamic, and intuitive user interface to facilitate users with insights.
You can also integrate WooCommerce with other third-party analytics platforms and services, such as Google Analytics.
It grows with your business
Experts highly recommend thinking of the future while choosing an ecommerce platform.
For example, you need to choose a platform that accommodates your needs when your business grows. It should be able to expand itself without adding too much complexity to its functioning.
That is where WooCommerce comes into the picture. Even if your store becomes an international sensation, it offers a wide range of scalability to accommodate increased demands.
It offers best-in-class content management
You don’t have to worry when it comes to content management for your ecommerce store. WordPress itself is one of the best content management systems, and WooCommerce is its baby.
Content management is a very crucial aspect of ecommerce marketing. Not just that, it also plays a vital role in search engine optimization and sales.
WooCommerce, along with WordPress, takes care of all your content management worries with a wide range of options. Some of them are blogging, landing page optimization, email marketing, product descriptions, etc.
The Yoast WooCommerce SEO plugin helps businesses optimize the store and rank at the top of search engines.
It is fast
When a potential customer comes to an ecommerce website, he expects superior performance and a splendid user experience.
Stores that are built on WooCommerce are highly responsive and fast. Also, there are many other ways to speed up your ecommerce store.
Hire a WooCommerce development company in India to build a customized, responsive, and high-performing website that matches your expectations.
WooCommerce means business
WooCommerce was conceptualized for selling almost anything online. It has more than 100 payment gateways to facilitate customers’ convenience.
It also has a secure and intuitive backend for order management, stock management, refunds, and email management.
Managing your store is like child’s play. Also, you can easily develop custom WooCommerce themes with the help of thousands of configurable themes and plugins.
WooCommerce is the name to remember when you think of ecommerce. It is one of the most developer-friendly ecommerce platforms, with a large developer community.
It is a scalable, flexible, and highly secure e-commerce platform to provide your audience with a seamless and exceptional user experience.
As WordPress supports WooCommerce, you don’t have to look back once you start.
To begin, simply hire a WooCommerce development company in India with a proven track record.